Friday, February 8, 2013

Are We Finally Getting Better?

The Grammy's are this weekend, and I'm super excited. Not only am I looking forward to seeing what new song different artists decide to debut, but the dresses and overall fashion are a great part. This year things are probably going to be a little different. I've been watching and paying attention to awards season for a long time, and I don't remember anything like this happening. So what happened?

CBS, the network airing the awards this year, decided they wanted to avoid any fines because of wardrobe malfunctions or issues. To do this, they sent out an email to anyone involved with the Grammy's advising the talent to keep their outfits television appropriate. The letter detailed that butts and boobs were NOT to be displayed and that side-boob could be problematic. Anyone wishing to appear on television must adhere to these standards. From a PR standpoint, I'd double and triple check my client's outfit to make sure they wouldn't even be questioned. Red Carpet interviews are publicity that you would have to be brain-dead to pass up!

I think it's really cool that CBS sent out that email. The entertainment world gets a wrap for not having moral quality, and while some artists seem more interested in the slut appeal than talent, I think there are several who actually have values and show that in their fashion choices. Unfortunately, those people are often overlooked. Maybe this new dress code mandate will encourage the rest of America to cover up. I'm sick of seeing people in clothes that are two and three sizes too small for them. I hate that girls feel the need to dress like a skank just to attract guys. Maybe if the role models and the people the media tells us we need to look/be like start dressing appropriately, everyone else will follow suit.

Now I'm not saying that we should dress like pioneers. I have a pair of short shorts that I love (and can't wait to wear again!) but I understand that there is a time and place for them. I would never wear them to any type of ceremony. Fashion is all about appropriateness. If you're going to go the Grammy's, dress for it! It could be a very important night.

Needless to say, I will be watching (and live tweeting) Sunday night. I'm excited to see how this new rule will influence the fashion and even more interested in what the artists have to say about it.

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